SEO Fundamentals for Business Growth

By admin-skillflex

4,8

1,158,467 students

About SkillFlex

SkillFlex, under My Sheqa Group, specializes in delivering HRD Corp SBL Khas claimable training programs to enhance professional skills. With over a decade of experience, we create practical, engaging, and transformative courses to empower individuals and organizations to excel in their fields.

SEO Fundamentals for Business Growth

About Course

This 2-day course is designed to give participants a deeper understanding of Search Engine Optimization (SEO) and equip them with actionable strategies to drive organic growth. Participants will learn to optimize websites, conduct effective keyword research, and measure results using advanced tools and analytics.

What I will learn?

By the end of this course, participants will:

  • Gain a strong understanding of SEO fundamentals and advanced concepts.
  • Perform effective keyword research tailored to their business needs.
  • Develop and implement on-page and off-page SEO strategies.
  • Analyze and improve website performance using analytics tools.
  • Understand SEO trends and future-proof strategies for long-term growth.

Course Curriculum

Module 1: Understanding SEO and Its Importance

  • SEO basics and digital marketing context.
  • Search engine algorithms and ranking factors.
  • SEO vs. paid advertising: Cost-efficiency explained.

Module 2: Keyword Research Deep Dive

  • Identifying primary and long-tail keywords.
  • Tools for keyword research (Google Keyword Planner, Ahrefs, SEMrush).
  • Aligning keywords with user intent and content goals.

Module 3: On-Page SEO Mastery

  • Optimizing page titles, meta descriptions, and headers.
  • Best practices for URL structure and site navigation.
  • Using multimedia effectively: Image and video SEO.

Day 1 Practical Exercises:

  • Conducting a keyword research session.
  • Optimizing a sample web page for on-page SEO.

Program Methodology and Approaches

  • Interactive Learning: Engaging presentations and real-world case studies.
  • Hands-On Activities: Practice scenarios for immediate skill-building.
  • Guided Instruction: Expert-led sessions tailored for non-technical audiences.

Who Should Attend

This program is ideal for:

  • Entrepreneurs and SME owners.
  • Marketing and content professionals.
  • Web developers and digital strategists seeking SEO expertise.
SEO Fundamentals for Business Growth

$18.99

$80.99 Discount 83% off

Course Duration:2 Day(s)

Course level:Beginner

Benefits Obtained :

  • Gain actionable insights and hands-on experience.
  • Learn from experienced digital marketing professionals.
  • Achieve measurable results for your business with better SEO.

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